Privacy Policy

At Daily Fit Wear Shop, we believe that protecting your privacy is as important as delivering premium activewear for your fitness journey. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website dailyfitwearshop.com.

Just as our CloudKnit technology is engineered for peak performance, our privacy practices are designed to protect your personal information with the same dedication to excellence and security that defines our brand.

1. Information We Collect

We collect information that helps us provide you with the best shopping experience and premium activewear:

Personal Information

• Contact Details: Name, email address, shipping address, phone number
• Payment Information: Credit/debit card details (processed securely through our payment partners), PayPal account information
• Account Information: Username, password, preferences for our activewear collections
• Order History: Purchases of our CloudKnit apparel, Court Sports gear, and other fitness products

Technical Information

• Device Information: IP address, browser type, device type, operating system
• Usage Data: Pages visited on our site, products viewed, time spent on site, referral sources
• Location Data: General geographic location to provide relevant shipping options and regional promotions

2. How We Use Your Information

We use your information to enhance your experience with our premium activewear brand:

• Order Processing: To process your purchases of our performance apparel and arrange worldwide shipping
• Customer Service: To provide support for your fitness apparel needs and answer inquiries
• Personalization: To recommend CloudKnit products, New Arrivals, and Best Sellers that match your activity preferences
• Marketing: To send information about Back In Stock items, Featured collections, and special promotions (with your consent)
• Site Improvement: To optimize our website layout, menu structure, and product discovery
• Security: To protect against fraud and unauthorized transactions, using the same commitment to security that we apply to our payment systems

3. Data Sharing and Disclosure

We value your trust and only share your information in limited circumstances:

• Service Providers: With trusted partners who help us operate our website, process payments, and ship our activewear worldwide
• Legal Requirements: When required by law or to protect our rights, customers, or business
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• International Transfers: As we serve fitness enthusiasts globally (excluding some Asian countries and remote regions), your data may be transferred internationally with appropriate safeguards

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

We protect your data with the same seriousness we apply to our financial security systems:

• Secure Storage: Your information is stored on secure servers with limited access
• Encryption: We use 256-bit SSL encryption for all data transmissions
• Payment Security: We are PCI-DSS compliant and do not store sensitive payment information on our servers
• Data Retention: We retain your information only as long as necessary for business purposes or as required by law

5. Your Rights and Choices

You have control over your personal information:

• Access & Correction: You can access and update your personal information through your account
• Marketing Preferences: You can opt-out of marketing communications at any time
• Data Deletion: You can request deletion of your personal information, subject to legal requirements
• Cookies: You can manage cookie preferences through your browser settings
• Account Closure: You can request to close your account by contacting us

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your shopping experience:

• Essential Cookies: Required for site functionality, shopping cart, and secure checkout
• Analytics Cookies: Help us understand how customers use our site and discover our activewear collections
• Marketing Cookies: Allow us to show relevant ads for our CloudKnit and OV Outdoors products
• Preference Cookies: Remember your settings and preferences for our site

You can control cookies through your browser settings, though this may affect site functionality.

7. International Data Transfers

As an international activewear brand shipping to fitness enthusiasts worldwide, your data may be transferred to and processed in countries outside your residence. We ensure appropriate safeguards are in place and that all processing complies with applicable data protection laws.

8. Children’s Privacy

Our website and activewear products are not directed at children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of significant changes and update the “Last Updated” date at the top of this policy.

10. Contact Us

Thank you for trusting Daily Fit Wear Shop with your personal information. We’re committed to protecting your privacy while providing the premium activewear and secure experience you deserve for your fitness journey.